Brief: Enabling the future state of content is about where technology is taking us, and how through a machine-first strategy can create a seamless experience for customers. The visual identity will outline five of the topics that will feature throughout the year and will require each of five sections to have a visual theme and show how a machine-first and human optimised model would work together.
Notes: Initial briefing was to come up with visuals for three topics which then grew to five whilst at the conceptual stage of the project.
Second concept idea
